For many couples preparing to host their weddings at Nanina’s in the Park, the wedding website The Knot will certainly be a helpful resource during their planning process. The site’s annual Real Wedding Study is a trusted arbiter of what brides and grooms are really looking for when planning their nuptials, and could be a helpful resource for couples and wedding planners alike to find out what the betrothed are really looking for in their special day.
This year’s report highlighted many of the biggest trends in the industry, as well as revealing that the cost of weddings has grown steadily over the past several years.
“Wedding budgets have been increasing steadily since the economic downturn of 2008, and in 2013, couples spent a record high average of nearly $30,000,” said CarleyRony, co-founder of the Knot in a company press release. “Couples are more focused than ever on creating a unique, personalized and once-in-a-lifetime experience for their guests – plus they’re doing so in a modern way from their smartphones, publicizing details on social media and more.”
So what did The Knot’s 2013 Real Wedding Survey bring to light? Here are a few key trends that couples should consider when planning their nuptials.
Guest amenities
One of the biggest wedding trends found in the Real Wedding Survey is the major expenditures that couples are making to enrich their guests’ experience. Everything from custom cuisine, unique themes, customized décor and favors are extremely trendy, and couples are looking to give back to those who made their wedding days so special.
Seasonal changes
While summer weddings have been the norm for generations, couples have begun to embrace other seasons for their unique color palette, decorative potential and to break from the norm. In particular, while the fall season has seen a bit of a decline, spring and winter weddings are on the rise. Simply put, wedding planners have realized that couples can have just as unforgettable time during other seasons as they can during the summer.
Personalization
Perhaps the most common wedding trend, and one that has accounted for the rise in total wedding expenditure, is the desire to create a personalized experience that is unique to the couple’s interests, background and other factors. Additions like signature cocktails, interactive food stations or bringing in friends or family members to officiate the wedding have become steadily popular, and this trend seems like it has only just begun to take off.
While every wedding is a unique and personalized experience, The Knot’s Real Wedding Survey has its finger on the pulse of where the wedding industry is heading in the future. Couples can gain inspiration from these trends and use it to their advantage to plan the perfect ceremony that will be an unforgettable experience.
http://www.prnewswire.com/news-releases/theknotcom-releases-2013-wedding-statistics-252681701.html
